Selling your home without a Realtor® can cost you money.  The National Association of Realtors reports that, homeowners working without a Realtor®, can generate as much as $46,000 less than homeowners who work with a licensed real estate professional*.



A Realtor’s® knowledge and expertise allows them to handle much of the work related to selling your house.  Tasks like open houses, phone calls for information, scheduling and attending showings, inspections are just a few of the responsibilities that would take time away from your family time and life responsibilities.



Negotiation is a process that starts early in the ‘sale plan’.  A Realtor® will use specific programs to evaluate your home, suggest improvements to maximum value, and use skill handling showings to generate a positive response.  With years of bargaining experience and expert understanding of the market, Realtors can help you close the deal at the price and terms you want.



When you work with a local Realtor® you gain a wealth of knowledge on local communities and market trends.  Their education and training help sell your home with confidence and find a replacement home in the nicest neighborhood and with the best schools.



Be sure you choose a Realtor® who has access to the Multiple Listing Service, a strong marketing program, and local influence of working with other agents to help you reach the widest range of customers.  Your Realtor® should know the best ways to advertise to attract buyers, plus they will use the muscle of the agents in their brokerage and a strong networking program to promote your home.



Buying or selling a home involves legal forms and paperwork that is critical to completely the transaction legally and protecting you.  Realtors® thrive in this world.



An experienced Realtor® will continue to support you as questions pop up after the deal is done. A true real estate professional will have access to local service providers to help make your transition as seamless as possible.  Preparing to move is one of the biggest events in our lives.  Allow the Real Estate Professionals of JC Penny Realty help make it an enjoyable one.


*The typical FSBO home sold for $184,000 compared to $230.000 for agent-assisted home sales. – NAR 2014 Profile of Home Buyers and Sellers.